I will admit that until recent months I had been skeptical of why so many people were addicted to or talking so much about twitter. I had heard it on TV, seen links from web pages but had never been tempted enough to check it out or know really what it was all about.
I had throughly enjoyed other social media sites, but couldn't figure out the allure of just posting short 140 character messages when on facebook you could have pictures, long messages, instant messages etc.
It wasn't until October of 2009 that I was checking out a new band that I really liked and saw that their lead vocalist had a twitter account and posted regular quotes, info about their band etc. I decided to sign up and try it out.
Very soon I realized the attraction to such a program. Unlike facebook where essentially you feel safe only adding people you know, on twitter you can follow anyone you like (unless their tweets are protected). This suddenly gives "light-stalking" a whole new venue. You can follow your favourite author, singer, actor, friend, or even total random strangers.
You can search to see what people around the world are saying about just about anything and having that sense of global community is alluring to social butterflies everywhere!
But even more so for marketers. Here is a venue where you can locate people talking about your product, service, or destination and answer their questions. You can solve their travel dilemnas with your local expertise and attract people on a very personal level to Nova Scotia.
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